Kay Susan Tayo! (2003)

Kay Susan Tayo! is television’s latest-and most awaited-innovation. It is a magazine program that seeks to inform and empower its audience which is composed mainly of women. Week after week, host Susan Enriquez provides basic and practical solutions to women’s various concerns -- family, relationships, health, fashion and lifestyle.

Some of the topics already featured in the program include: menopause, varicose veins, pregnancy, and cheating husbands. With the show’s growing popularity among male and young audiences, it has also dared tackle such issues as erectile dysfunction, teenage sexuality and househusbands.

The show is unabashedly “masa”-oriented, which makes it unique among the current crop of lifestyle programs. In each episode, viewers learn how the average Pinay can juggle married life, taking care of the kids, managing a household and still keep herself beautiful and healthy.