 IEC launched a new generic sports magazine show in 2008 called WORLD WIDE SPORTS. Viewers will be given the opportunity to sample the best of the action from a colorful spectrum of sports from around the globe. Along with the excitement of competition, you, the viewer will be taken to a world away from the glare of the spotlight as we meet the sportsmen and women who make the headlines. The diversity of action on offer in WORLD WIDE SPORTS will encompass the seasonal change from summer to winter as we move from outdoor to indoor venues. We scour the planet in search of the best from team and individual events, whether they are globally recognized or national specific “niche” sports. The series will undoubtedly complement any live sports schedule whilst working exceptionally well as a stand-alone product, driving access to or enhancing relationships with viewers, sponsors and advertisers. |
